Is Movado a luxury watch? What do you think? The definition of a luxury watch is quite vague. Many people tend to think that a luxury watch is a watch that costs above a few thousand dollars or a watch that has a well-known brand name. However, this definition does not match the true meaning of a luxury watch.
The true meaning goes beyond a watch’s price and the brand name. Many well-known companies sell affordable luxury watches, such as Movado. Nevertheless, people think that these brands cannot be well-known luxury brands.
The term luxury watch does not have a strict definition. However, there are a few key characteristics that define a luxury watch. The Sowby Group has the following 15 characteristics that define a luxury watch:
- A high-quality mechanism with extreme accuracy.
- A mechanical movement composed of over 100 mechanical components.
- A perpetual calendar that indicates the date and the day of the week, the month, and sometimes even the leap year.
- A tourbillion mechanism to reduce the effect of gravity on the accuracy of the mechanism.
- The ability to adjust for different temperatures so that it does not lose or gain time when it is moved to different environments.
- A solid gold case or bracelet.
- An elaborate crown mechanism with intricate details.
What makes Movado watch so popular with rich people?
Is Movado a luxury watch? Movado is a high-end watch brand that maintains quality over quantity product strategy. The company makes less than 5,000 watches per year but consistently of the highest quality available on the market.
It was the beginning of the 20th century when a New York City jeweler named Theo. Frei designed the first Movado watch. It is still produced at the same factory in Switzerland where it was manufactured. The Fossil group now owns Movado.
The Movado watch is famous for its unique round design that is accentuated by a minimalist design that is simple yet sophisticated. It avoids flashy designs, and it does not have any diamonds on the dial.
The original Movado Museum opened in 1907 in La Chaux-de-Fonds, Switzerland. After an early start in the luxury watch business, Movado vanished for over 70 years.
It was rediscovered in 1947 by investors Max and Emily Movado, who set out to create a watch brand that would be recognized for its own unique style. The first signature product of Movado is the Museum Watch, often credited as being one of the first examples of modernist design.
The company has never focused back since then. After being purchased by Sudler & Hennessey in 1986, Movado Group has since developed into a major global watchmaker with a wide range of luxury watches, including the Museum, made specifically for men and women.
The company also manufactures watches at its factory in Anqing, China. The company owns 50% of Tianjin Sea Moon Watch Co., Ltd., which is engaged in assembly complete watches.
Is Movado watch worth buying?
I currently own 6 Movado watches, and I love the brand. I’m a little bit confused that what your question is about, but I can tell you that they are not expensive watches, mine started at around $250-$300 and the most expensive is around $750.
They are thin (some call thin watches cheap), they are light, they are not waterproof, so you should be careful when you wash your hands in the sink, they are not scratch-proof, so you have to take any scratches you get on them to a watch repair person. You can’t see the dial in the dark, so it’s not a good night watch.
The important thing with thin watches is to have at least three thin watches in your collection; thin watches are for thin-wristed people. I hope now you know why the Movado is a luxury watch?